One of my first projects for Movoto was the mobile website. The development method was a "m dot" site so it was not responsive, it was a personal mobile experience.
MOBILE & MOBILE WEB: INTERFACE
Trying to make a one size fits all User Interface.
Since we were moving the extremely fast I created a photoshop file with the designs for the front end developers. If they needed a specific design asset they would have all of them in one place to keep a consistent look and feel.
Ideally the "One Size Fits all" approach sounds perfect, but iOS users expect a certain experience from an app.
Along with creating the mobile website, I got the privilege to design the landing marketing page for Movoto.